{"id":16142,"date":"2018-02-25T00:06:06","date_gmt":"2018-02-25T08:06:06","guid":{"rendered":"https:\/\/www.sharethis.com\/?page_id=16142"},"modified":"2021-06-16T07:24:40","modified_gmt":"2021-06-16T14:24:40","slug":"linkedin","status":"publish","type":"page","link":"http:\/\/sharethis.com\/platform\/follow-buttons\/linkedin\/","title":{"rendered":"LinkedIn"},"content":{"rendered":"
What is a LinkedIn follow button?<\/a>
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You\u2019re almost certainly familiar with LinkedIn \u2013 a huge social network aimed at professionals, launched in 2003.\u00a0You might think it\u2019s all about \u201cconnections,\u201d though, so you may have missed that LinkedIn also allows you to \u201cfollow\u201d people.<\/strong><\/p>\n\n\n\n

A\u00a0LinkedIn follow button<\/a>\u00a0is an easy way to do just that \u2013 without having to look anyone up or copy-and-paste any links. You can simply click the button to follow a person or company.\u00a0<\/p>\n<\/div><\/div>\n\n\n\n

How can my website visitors follow me on LinkedIn?<\/a>
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There are a few different ways to encourage your website visitors to follow you on LinkedIn:<\/p>\n\n\n\n

1. \u00a0\u00a0\u00a0\u00a0Give them a link to your LinkedIn profile. They can click on the link (or copy-and-paste it), view your profile, and then click to \u201cFollow\u201d you. Note that unless you\u2019ve made \u201cFollow\u201d the default button your profile, though, the most obvious option they\u2019ll see will be \u201cConnect\u201d: to follow you instead, they\u2019ll have to click the \u201cMore\u201d link then select \u201cFollow\u201d from the dropdown.\u00a0<\/p>\n\n\n\n

2. \u00a0\u00a0\u00a0\u00a0Use LinkedIn\u2019s developer resources to create a \u201cFollow\u201d button. You\u2019ll need to be comfortable using (and editing) JavaScript in order to do so, by following\u00a0LinkedIn\u2019s instructions here<\/a>.<\/p>\n\n\n\n

3. \u00a0\u00a0\u00a0\u00a0Use the ShareThis LinkedIn button creator or plugin.<\/strong>\u00a0This lets you quickly and easily create a\u00a0LinkedIn follow button<\/a>\u00a0to place on your website.\u00a0<\/p>\n<\/div><\/div>\n\n\n\n

What happens when someone follows me or my company page?<\/a>
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When someone follows you, they\u2019ll be able to see your posts in their feed.\u00a0<\/strong>You won\u2019t see their posts, though \u2013 unless you follow them too. Think of it like the difference between being someone\u2019s \u201cfriend\u201d (i.e., connection) vs. being their followers on Facebook.<\/p>\n\n\n\n

Some readers will prefer to follow rather than connect with you, as it means they don\u2019t need to open up their information to you. From your perspective, you might prefer people to follow you so that you don\u2019t end up with a lot of \u201cconnections\u201d who you really don\u2019t know at all.<\/p>\n<\/div><\/div>\n\n\n\n

Should I get people to follow my profile or my company page?<\/a>
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LinkedIn has two different types of profiles: those for an individual (which are a bit like an online resume), and those for a company.\u00a0<\/strong><\/p>\n\n\n\n

If you\u2019re a solopreneur or freelancer, it likely makes sense to encourage people to follow your profile. If you see yourself as a small business owner, though \u2013 particularly if you have employees \u2013 then it makes most sense to set up a company page that\u2019s separate from your personal profile.\u00a0<\/p>\n\n\n\n

Note that company pages also have some different options from personal profiles \u2013 for instance, when posting from your company page,\u00a0you can show messages to a selected audience among your followers<\/a>.<\/p>\n<\/div><\/div>\n\n\n\n

How do I get more followers on LinkedIn?<\/a>
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If you want to get more LinkedIn followers, aim to:<\/p>\n\n\n\n